Cookie policy

What is a cookie?

A cookie is a small tekst- and number file that is sent from the server of Praliweb and is stored in the browser of you or on the hard drive of the computer of this User. The information stored on this cookie can only be read by Praliweb. Cookies and likewise technology don’t allow to systematically collect and store information that could identify yous of the Website. They only help Praliweb to improve the service of the Website, to understand the intrests of yous and to mesure how accurate the content of the Website is. Cookies are helping Praliweb to improve you experience when visiting the Website. Cookies allow an easy and comfortable consultation of the Website.


Information on the use of Cookies by Praliweb

The Website of Praliweb uses cookies and similar technologies to distinguish the preferences from one user to this of other users of the Website. This allows Praliweb to offer a better experience to its Users when they visit the Website and to optimize the Website in the meantime.

As a result of recent amendments of the law, all Websites focusing on certain parts of the European Union are obligated to ask for the permission of you in order to use or save cookies and similar technologies on the computer or mobile devices of you. This cookie policy clearly and completely informs you about the cookies Praliweb uses and their purpose. Please read this Privacy Policy in order to take note of the Privacy rules applicable to the Website.

As soon as a User visits the Website of Praliweb, his permission will be asked for the placement of the different types of cookies that are used by Praliweb.


Kind of cookies

Cookies can be subdivided based on their offspring, function and durability.

  • First party cookies are cookies set by a website visited by you i.e. the website displayed in the address bar. (e.g. cookies placed by
  • Third party cookies are cookies that are set by a domain other than the one being visited by you. A third party cookie occurs when a user visits a Website and a third party sets a cookie through that Website (e.g. cookies placed by Google, Twitter and Facebook).
  • Functional cookies are cookies that ensure the proper functioning of the Website (e.g. cookies for log-in or registration, language preferences). Functional cookies are logically first party cookies.
  • Non-functional cookies are cookies that can be set for statistical, social, targeting and commercial purposes. They are not related to the mere technical support of the Website. Cookies with statistical purposes allow us to check which pages of the Website you visit, where your computer is localized etc. Cookies with social purposes allow you to share the content of the visited Website through social media directly to others. Cookies with targeting purposes allow a creation of your profile based on your surfing behaviour so that the displayed advertisement will be adapted to your interests. Cookies with commercial purposes keep track of how many and which advertisements were displayed to a user. Non-functional cookies can be first party or third party cookies.
  • Persistent cookies are stored on a users’ device in between browser sessions which allow preferences or actions of you to be remembered. The cookies are activated every time you that set these cookies visits the Website (e.g. cookies set by social media such as Twitter, Facebook, Google Analytics etc.) Most non-functional cookies are persistent cookies.
  • Session cookies allow websites to link the actions of a user only during a browser session. A browser session starts when a user opens the browser screen and ends when he closes the browser screen. Session cookies are only set temporarily. When you close the browser, the cookies will be removed. Most functional cookies are session cookies.


Permission by the user

By using the Website of Praliweb, the user accepts the use of cookies. In order to make optimal use of the Website, the user needs to accept the cookies, which he can do through his browser.

The user can block Cookies by activating his browser settings which allows him to refuse the cookies. The rejection of these cookies may have the effect of not allowing him to use some functionalities on the Website. Carefully read this Cookie Policy for more information.

If at any moment you want to revoke your permission, you have to remove your cookies through your browser settings. If you wish to find out more about removing or blocking cookies, we find this website quite helpful:


Changing your browser settings

Web browsers allow you to change your cookie settings. These settings can generally be found in the menu ‘Options’ or ‘Preferences’ of the web browser. In order to understand these settings better, the following links can be useful. In case additional information is needed, the ‘Help’ function in the web browser van be consulted.

Cookie settings in Internet Explorer
Cookie settings Microsoft Edge
Cookie settings in Firefox
Cookie settings in Chrome
Cookie settings in Safari


More information on cookies

Useful information about cookies can be found under: The association for digital marketers drafted a guide on online behavioural advertising and online privacy that you can find on:


Which cookies do we use on

Below you will find an overview of the functional and non-functional cookies used on our website.

Functional cookies:

_country functional cookie

Purpose of the cookie - Functional cookie to remember the countrychoice a visitor made in the webshop.
Expires after 1 year.

package_cart_closed - functional cookie

Purpose of the cookie - Functional cookie to remember the products in the shopping cart of the user.
Expires after 1 day.

PHPSESSID - - functional cookie

Purpose of the cookie - Functional cookie used to store visitor settings.
Expires at the end of the session.  

Non functional cookies:

_ga  - - non-functional cookie

Purpose of the cookie - Google Analytics: keeping statistics. Stores how the user visits the website, in view of improving services and online portals. This cookie is holding the Client Identifier (ClientID).
Google privacy policy:
Expires after 2 years.

_gat - - non-functional cookie

Purpose of the cookie - Google Analytics: keeping statistics. Stores how the user visits the website, in view of improving services and online portals. This cookie is tracking vistors anonymous.
Google privacy policy:
Expires after 1 hour.  

For cookies set by third parties (Google Analytics) we kindly refer you to the statements set forth by these parties on their respective websites. Beware, we do not have any influence on the content of these statements nor on the content of the cookies of these third parties.

Google analytics cookies


_dc_gtm_UA-73095830-1 / Statistic cookie 

Google Tag Manager – controls the loading of a Google Analytics script tag.
Expires after 1 day.


__zlcmid / Marketing cookie 

Zendesk – makes customer service via live chat possible.
Expires after 1 year.


_fbp / Marketing cookie
Facebook – used by Facebook to deliver advertising products, such as real-time bids from third-party advertisers.
Expires after 3 months.


_hjIncludedInSample / Marketing cookie 

Hotjar – Remembers if a visitor is added to the sampling report. 
Expires after 1 year.


_hjid / Marketing cookie 

Hotjar – Registers a unique ID which is used to generate statistic data on how the website is used by the visitor.
Expires after 1 year.

If you have a complaint regarding our processing of your personal data, you can always contact us at the following email address
If you are still not satisfied with our answer, then you are at liberty to file a complaint with the competent data protection authority, the Belgian Data Protection Authority.
For more information, go to